Best Practices for Real Estate Photography
The real estate market may be hot, but that doesn't guarantee a home will sell at top dollar.
Are you looking for a simple but effective way to boost a showings and get a higher sales price?
Are you trying to stand out from the competition in the ever growing VRBO or Air-BnB market?
Are you in search of a way to impact your marketing and increase your return?
Improve the quality of your photos! SIMPLE! EFFECTIVE! INEXPENSIVE!
Professional photographers define the best real estate photography as the sum of three main parts:
- the preparation of the property for a photo shoot
- the shoot, angles, equipment, and technique involved with a shoot
- the editing of the images to return them to what the eye sees when it gets to the property (and other forms of editing, like replacing the sky, if the shoot took place on a rainy day)
A study by Inman.com revealed that “the vast majority of real estate listings are not giving consumers what they want when it comes to visual marketing”. Fewer than 30% of listings used best practices in professional photography."
Professional photography is powerful! Check out my gallery of examples: CLICK HERE for Gallery
Agents: Every listing you advertise should be treated as an act of personal branding. If you fail to treat it this way, you are missing out on a huge opportunity to enhance your reputation and grow your business!
